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WE COUNT! was conceived by Melissa Litwin

The idea for a counting board book came to Melissa  during a meeting to discuss how to ensure  kids were counted in the 2020 Census. As the Program Director for Early Childhood at The Henry and Marilyn Taub Foundation, it is not surprising that Melissa figured out that the census was a great moment to  support early literacy and numeracy and reach out to traditionally undercounted families about who counts. simply put agreed.  

By January of 2020 additional funders helped us take WE COUNT! to communities outside Passaic County and to families who speak 15 different languages.  

Not bad for what started as just a good idea! 

Founding Funder

The Henry and Marilyn Taub Foundation 

Translation Funders

The Burke Foundation

The Nicholson Foundation

The Turrell Funnd

The Geraldine R. Dodge Foundation 

National Funders

The Carnegie Corporation

The Gould Family Foundation 

The Joseph Flom Family Foundation

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